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Costco quietly rolls back prices on popular Kirkland products in member-friendly move

Costco has quietly lowered prices on several popular Kirkland Signature items, including products shoppers had previously flagged online as increasingly expensive.During the company’s most recent earnings call on May 28, executives said the price cuts impacted at least four of its key private-label items, marking a potential relief for consumers as inflation has remained elevated in recent years. The affected products saw price reductions ranging from roughly $1 to $10 across categories spanning food, home goods and sporting equipment, CFO Gary Millerchip said during the third-quarter 2026 cal...