How Mormons went mainstream

Taylor Frankie Paul at The Secret Lives of Mormon Wives season two premiere in 2025. | JC Olivera/Variety via Getty Images Everything is coming up Mormon…or at least it feels that way. From reality TV drama to cookies to sodas to how we think about femininity, the Church of Jesus Christ of Latter-Day Saints is at the forefront of culture in the US. For a religion that only 2 percent of Americans follow, Mormonism is sure punching above its weight. McKay Coppins, a staff writer at The Atlantic and also a member of the Mormon church, said mainstream acceptance was kind of the hope all a...

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