Winning NASCAR's most prestigious race, the Daytona 500, comes with a pretty penny. The purse for the Daytona 500 has increased for the fourth consecutive year, with the 2026 total set at $31,045,575, per FOX Sports' Bob Pockrass. That's the largest in the 67-year history of The Great American Race and over a $700,000 increase from last year's figure ($30,331,250 in 2025). [2026 Daytona 500: Live Updates, Leaderboard] It remains unclear how much the winner of the event receives from the overall purse, as NASCAR doesn't disclose the exact amount allotted to drivers. The last time NASCAR disclos...

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