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KFC adds new menu items, updates logo as part of global brand refresh
KFC is launching what it calls its "next chapter" globally, rolling out new menu items, redesigned restaurants and refreshed branding as the fast-food giant looks to strengthen its position in the increasingly competitive chicken market.The Yum Brands-owned chain said Monday that the initiative will eventually touch its more than 34,000 restaurants across over 150 countries. KFC noted that a new restaurant opens somewhere in the world roughly every 3.5 hours."As the global appetite for chicken grows, KFC is answering the call," KFC Global CEO Scott Mezvinsky said in a statement. He added that...6 days ago
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