It’s that time of year again in college basketball, and BODYARMOR Sports Drink is getting back on the court for the most anticipated tournament of the year. BODYARMOR announced its return to college basketball as the official sports drink of the NCAA after seven years, beginning with the 2026 March Madness tournament. As such, the brand committed to better hydration is refreshing its "Choose Better" campaign with LSU senior guard Flau’Jae Johnson, who is hoping to make a run this March for her second career title, and a two-time NCAA men’s basketball champion – New York Knicks star guard Jalen...
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